As outlined by TPS Printing in the blog article “Die-Cutting Essentials for Innovative Packaging”, product packaging has become much more than just a container—it’s a critical marketing tool that can drive customer decisions. In fact, 72% of Americans say packaging design influences their purchasing decisions, while 67% consider the materials used when evaluating a product. That means how you cut, shape, and finish your packaging plays a direct role in brand perception and conversion.
At the heart of standout packaging is die-cutting—a precision-based process that transforms ordinary material into customized, engaging packaging solutions. Whether you’re producing folding cartons, windowed boxes, or intricate label shapes, die-cutting offers the flexibility to match form with function in a highly repeatable way.
Click here to learn more about Accushape Die Cutting’s capabilities or here to read the full article.
Article with all rights reserved, courtesy of TPS Printing — https://printingshoppe.com
